Build a coherent project concept, test the commercial and financial assumptions, and prepare materials that management, a lender or an investor can assess.
Work delivered
Work delivered
Product value and target users
Business model and monetisation
Competitive review and Go-To-Market
Unit economics and scale scenarios
Financial model and investment package
Outcome
Outcome
The project was converted into a structured decision case, aligning market, operating and financial assumptions for further work with management and financing stakeholders.
